09/11/2025
Intressant!
A new startup has launched what could be a valuable weapon for independent artists in the fight against generative AI.
It’s called Poison Pill, an appropriate name because in essence it disrupts the learning of AI models by inserting low-level noise. The noise is undetectable to the human ear, but it’s enough to throw the AI off the scent, confusing it so it gets mixed up between different genres.
In an interview with Music Ally, Poison Pill’s founder Ben Bowler explained the motivation behind the idea: “Most musicians are pi**ed about the current state of AI in music: well-funded companies are scraping music without permission, creating services that claim to replace them. Streaming services with AI-filled playlists. AI music is taking over previous money makers like sync.
"That’s why, as a first step, Poison Pill is open to independent artists who want to stick it to these AI companies. Our aim is to protect 20% of independent music. With this poisoned music out there, we can shift the power dynamic and bring AI firms to the negotiating table for fair licensing of training data for independent musicians.”
