Brand Cellar

Brand Cellar Brand Cellar is an integrated PR and marketing communications firm specializing in marketing solutions, strategies and creativity.

A decade of stories, milestones, and memories. As the MICHELIN Guide Singapore celebrates its 10th edition since its deb...
05/08/2026

A decade of stories, milestones, and memories.

As the MICHELIN Guide Singapore celebrates its 10th edition since its debut in Singapore in 2016, Brand Cellar would like to extend our heartfelt congratulations to the MICHELIN Guide Singapore team on this remarkable anniversary.

Over the past decade, we’ve grown alongside this partnership. What began with a team of just 10 has grown into a family of more than 70, and we’re proud that MICHELIN Guide Singapore has been part of that growth.

It has been our honour and privilege to serve as the appointed PR agency for the MICHELIN Guide Singapore across all 10 editions, bringing the stories, the moments, and the milestones of Singapore’s most prestigious culinary recognition to the world.

To the MICHELIN Guide Singapore team, thank you for your trust and partnership over this remarkable decade. To our media friends and partners who have supported this journey alongside us, your dedication has been invaluable and we are deeply grateful.

Here’s to many more chapters of celebrating Singapore’s culinary excellence together.

MICHELIN Guide (official)

05/08/2026

Last evening was one to remember.

The MICHELIN Guide Restaurant Ceremony Singapore 2026 celebrated the very best of Singapore’s culinary world, recognising the chefs and restaurants whose commitment to their craft continues to set the standard for dining excellence in this city.

This year marked a special milestone. It’s the MICHELIN Guide Singapore’s 10th edition since its debut in Singapore in 2016. A decade in, it remains as inspiring as ever.

Congratulations once again to all the establishments recognised at the MICHELIN Guide Restaurant Ceremony Singapore 2026.

The results are in. Congratulations to all the chefs and restaurants recognised at the MICHELIN Guide Restaurant Ceremon...
04/08/2026

The results are in.

Congratulations to all the chefs and restaurants recognised at the MICHELIN Guide Restaurant Ceremony Singapore 2026 tonight. Every accolade announced this evening is a reflection of years of dedication, creativity, and an unrelenting pursuit of excellence.

This year’s ceremony holds extra significance as the MICHELIN Guide Singapore celebrates its 10th edition since its debut in Singapore in 2016, a milestone that speaks to the extraordinary depth and diversity of Singapore’s culinary talent. For our team, being part of this celebration across every one of these editions has been a privilege we hold close.

Once again, congratulations to all the chefs and restaurants honoured at the MICHELIN Guide Restaurant Ceremony Singapore 2026. Well deserved.

Photo credit: MICHELIN Guide (official)

01/08/2026

The hottest party spot in town is calling, where dinner turns into the party! 🥳🤩

Ladies, enjoy FREE-FLOW Prosecco every Wednesday, or grab a Mama’s Charm for just $9.90 and sip on FREE-FLOW Prosecco all week long. 🥂🍾

See you at Mama! 💋

🇸🇬 Shoutout to itea for making SG61 extra special! ❤️🍓Don’t miss their brand-new SG61 Strawberry Series:🍓 Merlion Berry ...
31/07/2026

🇸🇬 Shoutout to itea for making SG61 extra special! ❤️🍓

Don’t miss their brand-new SG61 Strawberry Series:
🍓 Merlion Berry Green Tea | S$3.90
🧊 Merlion Berry Frost | S$3.90
🧀 Merlion Berry Shiok | S$4.20

✨ Redeem the Strawberry Series at S$0.61 only from 1–9 August, limited to 6,100 vouchers! Find out more details at itea.

Gear up because KFC Singapore is now serving more than just fried chicken with the launch of KFC SWAGS! 😎Inspired by KFC...
31/07/2026

Gear up because KFC Singapore is now serving more than just fried chicken with the launch of KFC SWAGS! 😎

Inspired by KFC’s iconic identity, playful personality and its legendary “Finger Lickin’ Good” tagline, the all-new five-piece capsule collection brings the brand beyond the bucket and into our everyday lifestyle 😆🍗

Featuring the Finger Lickin’ Good Jacket, Original Red Tumbler, Utility Phone Lanyard, Drumstick Plushie and Bucket Bag, the KFC SWAGS collection will be available from 1 August 2026 onwards at KFC Kallang or on KFC Singapore’s online store, www.merch.kfc.com.sg 🛒🔥

KFC Singapore

28/07/2026

As the MICHELIN Guide Singapore celebrates its 10th edition, we celebrate a total of 17 establishments that have been awarded the Bib Gourmand distinction across all 10 editions, since MICHELIN Guide’s debut in Singapore in 2016.

From beloved hawker stalls to cherished local restaurants, their unwavering commitment to quality and value is what makes Singapore’s food culture so extraordinary.

Congratulations to every establishment that has stood the test of time, and to the newest additions joining this remarkable list in 2026. Our team has been honoured to be part of every chapter of this story, and what a journey these 10 editions have been.

Huge congratulations to all 97 Bib Gourmand establishments in the MICHELIN Guide Singapore 2026 Mitch, including 10 that...
28/07/2026

Huge congratulations to all 97 Bib Gourmand establishments in the MICHELIN Guide Singapore 2026 Mitch, including 10 that are newly awarded this year.

The Bib Gourmand distinction celebrates something close to our hearts, establishments that deliver exceptional quality and genuine value, the kind of dining experience that stays with you long after the last bite.

This year is especially meaningful as the MICHELIN Guide Singapore marks its 10th edition. For a decade, it has honoured the passion, craftsmanship, and dedication that have shaped Singapore’s culinary identity.

Our team has been honoured to be part of every chapter of this story since the MICHELIN Guide Singapore’s debut in 2016, and what a journey these 10 editions have been.

We are all set for the MICHELIN Guide Ceremony Singapore 2026. Stay tuned for more updates.

Congratulations once again to all 97 2026 Bib Gourmand establishments!

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