Canopy Services

Canopy Services Canopy Services is a fast-growing collective of world-class residential roofing and gutter businesses.

We’re excited to welcome Ash Shah to Canopy as our new Chief Marketing Officer. 👋Ash has spent more than 20 years buildi...
08/24/2026

We’re excited to welcome Ash Shah to Canopy as our new Chief Marketing Officer. 👋

Ash has spent more than 20 years building marketing teams and helping brands grow.

But what stood out to us was his understanding that growth shouldn’t come at the expense of what made a local brand worth knowing in the first place.

Ash will lead marketing across all of Canopy’s brands, working with our teams to strengthen how we reach customers and grow in each market.

There’s a lot ahead, and we’re glad to have Ash on the team!

Water has a funny way of turning one small miss into three different customer complaints.A drainage issue at the rooflin...
08/20/2026

Water has a funny way of turning one small miss into three different customer complaints.

A drainage issue at the roofline can eventually look like damaged siding.

Or water pooling where it shouldn’t.

And by the time the homeowner notices the damage, the source of the problem may be somewhere else entirely.

That’s why the little details during inspection and installation matter so much.

The best callback is the one your team catches before the truck ever leaves the job.

AI will never replace the look of what's actually happening out in the field. So this year, we’ve been spending a lot mo...
08/12/2026

AI will never replace the look of what's actually happening out in the field.

So this year, we’ve been spending a lot more time out there ourselves.

A lot of miles. A lot of roofs. And a much better look at the people behind our brands.

Throughout 2026, we've been traveling to Canopy companies across the country to build a new library of photography, drone footage, and video that brings the people, job sites, and personality of each brand into focus.

We want better ways to show what makes each company worth knowing.

As we head into the rest of 2026 and beyond, you'll start seeing more of this work across websites, socials, recruiting, ads, and the other places our brands tell their stories.

The goal is pretty simple: show the brands as they actually are.

Some recognition feels especially meaningful because you know how much work it took to get there. In 2026, we get to cel...
08/06/2026

Some recognition feels especially meaningful because you know how much work it took to get there.

In 2026, we get to celebrate that twice.

Batterbee Roofing ranked #74 and Adam Vaillancourt Roofing & Gutters ranked #77 on Roofing Contractor’s 2026 Top 100 list.

Both teams have built companies with real roots, strong reputations and people who care deeply about doing right by their customers.

We're proud to see their work recognized on a national stage.

Congratulations to both teams!

07/29/2026

Larson and Keeney Home Services - Fox Valley is stepping up for Neenah in every way they can. Proud of this team. 💯

07/29/2026

Sending strength to the Larson and Keeney Home Services - Milwaukee team, their families, and everyone recovering from these storms. We’re grateful to see the team stepping up for their neighbors when it matters most.

When a local roofing brand has earned trust in its market, you don't treat that like something to replace.That would mis...
07/28/2026

When a local roofing brand has earned trust in its market, you don't treat that like something to replace.

That would miss the point.

Every strong local brand has its own market, its own people, its own history, and its own way of earning trust.

Our role is to support what already makes that brand valuable.

We bring support around the business: systems, marketing, HR, finance, technology, operations, and a team that understands the pressure of scaling a roofing company.

07/27/2026

How could an owner in the trades listen to this without feeling it in their chest?

Adam Vaillancourt, founder of Adam Vaillancourt Roofing & Gutters, got emotional talking about what it really takes to build a company.

It's the years when the vision is still bigger than the results.

The days when you are exhausted, but the business still needs you to believe in what it can become.

So you keep showing up. You keep doing the work. You keep building, one hard day at a time.

And eventually, you look around and realize those were the days that built the company.

A lot of owners have lived some version of this... and they know exactly what Adam means.

🎥 Julian Placino via the Peakzi Operator Podcast.

A wide service map can look impressive... Meanwhile, crews are spending half the day in their trucks.The estimator is cr...
07/21/2026

A wide service map can look impressive... Meanwhile, crews are spending half the day in their trucks.

The estimator is crossing three counties for one appointment. Materials are being delivered in every direction. Marketing dollars are spread across towns where the company has little name recognition.

Growth doesn't have to mean going farther. It can mean tightening your footprint.

More jobs near other jobs.
More trucks seen in the same neighborhoods.
More reviews from the same communities.

Because sometimes owning a market can be more valuable than touching five of them.

You understand a local business differently when you spend time inside it.This week, our team was in the Philadelphia ar...
07/17/2026

You understand a local business differently when you spend time inside it.

This week, our team was in the Philadelphia area with C&C Family Roofing & Siding.

We captured some new photo and video, but the best part was spending time with the people behind the work.

Pat, Joseph, and Rich had the chance to meet the C&C team in person, listen, and see how the business moves day to day.

The timing also mattered.

Their team currently onboarding with ServiceTitan, and Rich was there helping the team think through how to support their call center in a way that makes day-to-day management easier.

C&C has already built something real in their market, and we're grateful for the chance to help support what they are building next.

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Coral Gables, FL

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