17/06/2026
Under certain circumstances, does collaborating with your competition make sense?
Collaboration is key for in business.
Partnering with other trades like plumbers and painters can boost sales. Even within the electrical field, collaborating with specialists in different sub-niches, such as solar or home automation, can create opportunities.
But what about collaborating with competitors?
This concept, known as "co-opetition," can be especially beneficial in the commercial space. For larger projects like hospitals or schools, a single electrician is unlikely to secure the job. In these cases, forming a group with other electricians allows you to bid on larger projects and share in a bigger pie. This collaborative approach, when applied to substantial projects, makes perfect sense.
Are there other instances you can think of where collaborating with your competitors makes sense?
, -Grade # MasterElectriciansAustralia