iart We realise projects at the cutting edge between media, art and technology.

Seit 2001 realisiert iart Projekte im Spannungsfeld von Medien, Kunst und Technologie mit dem Schwerpunkt Interaktion im Raum. Mit dem Hintergrund eines Ingenieurbüros stellen wir uns komplexen Gestaltungsaufgaben als interdisziplinäres Kompetenzzentrum aus den Bereichen Management, Design, Engineering und Servicing. Die im Team vereinten Kompetenzen und die langjährige Projekterfahrung lassen uns

flexibel auf die Bedürfnisse der vielseitigen Projekte aus Kultur, Architektur und Industrie eingehen. Since 2001, iart realises projects at the cutting edge between media, art and technology, giving a special focus to spatial interaction. We meet complex design challenges by leveraging our background as an engineering firm to serve as an interdisciplinary competence centre drawing from expertise in management, design, engineering and servicing. The combined skills of our team and our many years of experience allow us to cater to the needs of diverse cultural, architectural and commercial projects.

ZWEI by Beat Brogle and iart wins Basel Media Art Prize!We are delighted that Beat Brogle has been awarded the 2026 Base...
19/05/2026

ZWEI by Beat Brogle and iart wins Basel Media Art Prize!

We are delighted that Beat Brogle has been awarded the 2026 Basel Region Media Art Prize for his work ZWEI. The mixed reality experience is the result of a successful collaboration between Beat Brogle and iart - studio for media architectures, allowing Valentin Spiess and Elias Hodel (representing our entire MX team) to accept the prize at Theater Basel alongside the artist.

ZWEI was first presented at the Mesh Festival Basel in autumn 2024 and was subsequently part of the Digital Art Mile during Art Basel 2025. The jury of the Basel Film and Media Art Prize selected the work from a total of 24 submitted media art projects.

Photos: Flavia Schaub via Balimage.

05/05/2026

⭐️ 25 Years of Magic ⭐️
Project 10/25 – Swiss Pavilion – Expo Shanghai, 2010

The Swiss Pavilion at Expo 2010 in Shanghai made the sunlight visible. Its semi-transparent facade resembling the shape of Switzerland captured solar energy and released it as tiny LED flashes. iart designed a zero-energy media facade in collaboration with Bucher Bründler Architekten that was suspended 20 meters high with a structure that held 10,000 small solar cells, each one sensing light and interacting with its neighbors. The brighter the light, the more the facade came alive, with patterns constantly shifting depending on the sun’s angle and intensity.

After the Expo, these cells didn’t go to waste. They were reused and are now still glowing in homes around the world, continuing their story beyond Shanghai.

29/04/2026

⭐️ 25 Years of Magic ⭐️
Project 9/25 – “focusTerra” – ETH Zurich, 2009

For the permanent exhibition "focusTerra" in the atrium of the ETH (Swiss Federal Institute of Technology) in Zurich, iart conceived the mediation and planned the media technology. The exhibition was designed by Holzer Kobler Architekturen. The topics "Dynamics of the Earth", "Treasures of the Earth", and "Archives of the Earth" are being communicated interactively on the three floors of the pavilion. Several media stations present current research findings from ETH, with content continuously updated by the institutes themselves via a customized content management system.

20/04/2026

⭐️ 25 Years of Magic ⭐️
Project 8/25 – “Media Factory” – Swiss Museum of Transport, 2008

For the Swiss Museum of Transport, iart conceived and planned an interactive multimedia system on the workings and processes of television and broadcasting studios, developed in collaboration with Bellprat Associates for the permanent exhibition. The exhibition areas "Production", "Selection" and "Distribution" exemplify three steps in the production of TV programs by Schweizer Radio und Fernsehen (SRF).

Among other media installations, a TV studio offers visitors the opportunity to become producers and moderators and to create their own TV shows. All performances and productions are presented live on screens in the exhibition and can be saved to be accessed on the Internet. The producers decide where their content is to be presented.

30/03/2026

⭐️ 25 Years of Magic ⭐️
Project 7/25 – “All We Need” – Luxembourg Europe's Capital of Culture, 2007

For Luxembourg Europe's Capital of Culture 2007, iart and Holzer Kobler Architekturen conceived and realised "All We Need", an exhibition about needs, resources and fairness. The exhibition focused on the complex interrelationships between our needs and the ecological and social resources available worldwide.

Together with Holzer Kobler Architekturen and Plinio Bachmann, iart was also responsible for selecting and procuring exhibits, for writing the exhibition texts, for the catalogue and for conceiving, planning and realising the exhibition media together including sound, lighting, videos, multimedia installations and the audio guide.

With this project, iart created an immersive cultural experience through the development of a temporary large-scale exhibition.

05/03/2026

⭐️ 25 Years of Magic ⭐️
Project 5/25 – Swiss Pavilion – World Expo Aichi, 2005

In 2005, iart developed the media for the Swiss Pavilion at the World Expo in Aichi, Japan. At its core was an audio guide: a used Swiss military flashlight. As visitors illuminated the exhibits, the torch triggered sounds and stories — turning light into information. Moving through a mountain landscape designed by Panorama2000, they were accompanied by soundscapes from Switzerland’s alpine world.

At first glance, the pavilion seemed to embrace familiar Swiss clichés. But beyond the surface, exhibits from leading Swiss institutions invited visitors to dive deeper into Switzerland’s cultural history, environmental research, and technological innovation.

With the “speaking” military flashlight, iart redefined the symbiosis of function and content — transforming a simple tool into an immersive storytelling device.

23/02/2026

⭐️ 25 Years of Magic ⭐️
Project 4/25 – “Fluss, Strom” – ewb Wasser- und Elektrizitätswerk Buchs, 2004

In 2004 iart did the development, programming and technical implementation for the moving light installation of artist Christine Zufferey. There are 96 “glittering” LEDs in frosted glass blocks, which sparkle blue at irregular intervals at dusk and during the night.

Properties of energy and water, substances that have no fixed form and are in motion, are explored. In terms of content, reference is made to the dynamic products of the EWB Buchs. The movement, the immaterial shimmering of the light, complements the solid, stable architecture of the new building by Ballmoos Krucker Architects with a dynamic, playful aspect.

11/02/2026

⭐️ 25 Years of Magic ⭐️
Project 3/25 – “nah und fern” – Museum of Communication Bern, 2003

In cooperation with element design and point de vue, iart developed the adaptable museum technology for the Museum of Communication in Bern. The exhibition media illustrate different communication contexts and types of communication and help visitors to experience them. The communication or the virtual presence consequently occurs in different rooms but at the same time.

This project rethinks media communication and presents iart’s first fully networked museum exhibition. iart was responsible for the conception, development and realisation of the technical part of the interactive exhibition.

mfkbern museum communication bern exhibition interactive 2003 architecture media art culture project

31/01/2026

⭐️ 25 Years of Magic ⭐️
Project 2/25 – “Schweiz Version 2.1” – Expo.02 Murten, 2002

This 360° panorama by iart, created with Panorama2000 for Expo.02, immersed visitors in familiar and unfamiliar images of Switzerland, exploring themes of reality, identity, belonging, and Heimat across times, places, and myths.

A milestone large-scale media installation in Jean Nouvel’s Cube, presenting high-density digital imagery in real time and marking iart’s first real-time playout system.

21/01/2026

⭐️ 25 Years of Magic ⭐️
Project 1/25 – "Wenn ein Haus träumt, dann schläft es nicht" – Schauspielhaus Graz, 2001

This interactive light installation by artist Muda Mathis transformed the facade of Schauspielhaus Graz. Sensors tracked movement and visitor activity throughout the building, translating them into a dynamic light display across the building’s 21 windows.

A first for iart — marking the transition from art in architecture to media facades, and iart’s first use of a neural network, long before it became known as AI.

#2001

On Thursday, November 27th the  opened its exhibition “Claude Lanzmann. The Records”, for which iart carried out the tec...
11/01/2026

On Thursday, November 27th the opened its exhibition “Claude Lanzmann. The Records”, for which iart carried out the technical implementation.

The exhibition uses the iart AX audio system, which plays spatially localized content without physical contact. Through the Smart Audio Guide, the audio signals can be experienced binaurally from different directions—depending on the visitors’ position and head orientation.

At the video stations, the interviews can be heard in their original languages while German and English transcriptions run synchronously on the screens. The exhibition presents twelve interview excerpts from the Claude Lanzmann Archive, an interview with Corina Coulmas and Irene Steinfeldt-Levy, as well as various soundscapes in the connecting spaces.

Audio production and audio scenography:
Technical implementation:
Credits: Jewish Museum Berlin, Photos: Jens Ziehe

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Freilager-Platz 3
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