30/03/2024
Glad to have been part of the 2024 Zurich Chocolate Rally, also known as Schoggi Rallye Zürich 2024. From providing communication support to mingling with chocolate and cocoa experts and amazing chocolatiers, tasting the finest chocolates as a member of the expert jury, and forging new friendships, this experience was eye-opening.
However, the biggest highlight was meeting .luka . She’s not just a dreamer; she’s a doer. She has the ability to overcome obstacles and expand her annual Chocolate Rally from Geneva to other cities, forming new partnerships, persuading chocolatiers to participate, and rallying volunteers and participants, all from scratch.
Despite the linguistic and cultural barriers of the Röstigraben, which separates the French-speaking and German-speaking parts of Switzerland, Lise fearlessly pursues her vision. She’s an entrepreneur who thrives on challenges, shedding light on chocolate artisans and uniting chocolate enthusiasts.
Lise is a visionary who elevates the physical experience with a digital passport, creating a seamless blend of offline and online interactions for participants.
On a personal level, meeting Lise was an absolute delight. Not only is she a wonderful person, but she’s also funny and incredibly creative. A heartfelt thank you to Andrea Hüsser from for considering me as an expert jury member for the 2024 Zurich Chocolate Rally.
Keep an eye on to see what’s next. It’s not a multinational corporation; it’s simply Lise, a one-woman show capable of moving (Swiss) chocolate mountains.
