21/07/2022
A customer asked me how much it cost to do this job....
I answered him: €1500
He said: So expensive for this job?
I asked: How much do you think it would cost you?
He answers me: €800 maximum... That's a pretty simple job right?!"
- For €800 I invite you to do it yourself.
- But.... I don't know how to.
- For €800 I'll teach you how to. So besides saving you €700, you'll get the knowledge for the next time you want.
- It seemed right to him and he agreed.
- But to get started: you need tools: A camera, lighting, computer, software, tripods iPad, assistant, etc...
- But I don't have all these equipment and I can't buy all of these for one job.
- Well then for another €300 more I'll rent my stuff to you so you can do it.
- Okay, he says.
- Okay! Tuesday I'm waiting for you to start doing this work.
- But I can't on Tuesday I only have time today.
- I'm sorry, but I'm only available Tuesday to teach you and lend you my stuff. Other days are busy with other customers.
- Okay! That means I'm going to have to sacrifice my Tuesday, give up my tasks.
- I forgot. To do your job yourself, you also have to pay for the non-productive factors.
- That is… what?
- Bureaucratic, tax, security, insurance, fuel etc.
- Oh no!... But to accomplish these tasks, I'm going to spend more money and waste a lot of time!
- Do you have them? You can do it to me before?"
- Okay!
- The sun rises at 6am. You'll have to come by at 5:30 to get everything ready for the first photo of the day. Don't forget to be on time to avoid traffic jams and be on time
- At 6??? Nope! Too early for me! I’m used to getting up later...
- You know, I've been thinking. You can do the job. I'd rather pay you the €1500. If I have to, it wouldn't be perfect and it would cost me a lot more.
When you pay for a job, especially handcrafted, you pay not only for the material used, but also:
- Knowledge
- Experience
- Study
- Tools
- Services
- Time to go
- punctuality
- Accountability
- Professionalism
- Accuracy
- Guaranteed
