02/10/2026
𝘽𝙚𝙨𝙩𝙇𝙞𝙛𝙚 𝙄𝙣𝙨𝙪𝙧𝙖𝙣𝙘𝙚 𝙢𝙖𝙧𝙠𝙨 𝙞𝙩𝙨 𝙁𝙞𝙧𝙨𝙩 𝘼𝙣𝙣𝙞𝙫𝙚𝙧𝙨𝙖𝙧𝙮
𝙏𝘼𝙇𝘼𝙑𝙀𝙍𝘼, 𝙉𝙐𝙀𝙑𝘼 𝙀𝘾𝙄𝙅𝘼 — BestLife Insurance and Surety Agency, Inc., the youngest subsidiary of Alalay sa Kaunlaran, Inc. (ASKI) Companies, marked its first founding anniversary on October 1, 2026, with a celebration held at the A.G. Combe Building in Barangay Andal Alino, Talavera, Nueva Ecija.
The anniversary activities began with a motorcade, followed by a formal program attended by company officials, insurance industry partners, government representatives, and members of the ASKI network.
BestLife was registered with the Securities and Exchange Commission (SEC) on October 1, 2025. The agency was established to provide accessible and affordable insurance products, particularly to low-income families and underserved communities.
During the program, BestLife Operations Manager James Lyndon B. Lacap thanked ASKI management, partner agencies, and field staff for their support during the agency’s first year of operations.
“Despite all the challenges, God has guided us,” Lacap said, describing the first year as the beginning of a longer journey for the agency.
He added that BestLife aims to expand its client base and services in the coming years.
BestLife President and ASKI Vice President for Shared Services Divina Gracia C. Santos, in her message, described the agency’s first year as a period of learning, adjustment, and overcoming operational challenges.
Santos emphasized the role of insurance in helping individuals and families manage financial risks and protect their assets. She also encouraged the agency to continue developing products responsive to the needs of Filipino families.
“Insurance touches the lives of clients,” Santos said, underscoring the importance of keeping BestLife’s services relevant to the communities it serves.
Santos also acknowledged the agency’s long-standing insurance partners, including Standard Insurance, Sun Life, Pioneer, Oona, and Beneficial Life Insurance Co., Inc. (BenLife), which have supported ASKI’s microinsurance initiatives since 2002.
Among those who attended the anniversary celebration were BenLife Vice President and Metro Manila Sales Division Head Danilo L. Mercado, Standard Insurance Branch Head Ana Lisa V. Muniz, Pioneer Insurance Branch Head Dexter Pangilinan, and Sun Life Philippines Financial Advisor Carlito Dela Cruz.
The Department of Social Welfare and Development–Social Welfare and Development Agency (DSWD SWAD) Nueva Ecija was represented by Provincial Link Maritess Javate and Institutional Partnership Development Officer Christian G. Cebricus.
ASKI Microfinance Executive Director Jane Manucdoc also reaffirmed the institution’s support for BestLife and its efforts to expand insurance coverage among clients and communities.
The celebration ended with a cake-cutting ceremony and toast marking BestLife’s first year of operations and its plans to expand its services in the years ahead.