06/10/2026
Thrilled to be moderating a panel at the Industrialized Housing Summit, July 23-24 at the AT&T Conference Center, UT Austin.
The core question: how do we turn fragmented, unpredictable demand into the steady factory utilization that makes industrialized housing actually pencil? That gap is where this conversation lives.
Felicity Maxwell, Executive Director, Texans for Housing — on the policy levers. Murray, VP of Business Development, StudioBuilt — on the manufacturing side. Adam HootnickHootnick & CEO, Housing Growth Partners speaking for the developers, and Hardcastle, Founder, BuiltTrust on Finance.
A better ecosystem is what we need, and demand aggregation, financing, manufacturing, and policy all have to move together. That's what we'll dig into. If you are interested in building more housing, better and faster — find us in Austin at the second annual ETHIC Summit.
Thanks to ETHIC, UT Austin, ADL Ventures, and Virginia Tech.