09/02/2026
Tomorrow on LivLive: Selling Without “Selling” — with Chip Doyle
How do you sell a major remodeling project without becoming the stereotypical salesperson?
Tomorrow I’m joined by Chip Doyle, longtime Sandler sales trainer and co-author of Selling to Homeowners – The Sandler Way.
Chip has spent decades coaching salespeople and business owners — with particularly deep experience in remodeling and other businesses where the decision is personal, emotional, expensive, and often made right at the kitchen table.
We’ll talk about why the best salespeople ask more and talk less, how to uncover what a homeowner actually wants, navigating the uncomfortable money conversation, qualifying opportunities, and why being the expert in the room can sometimes actually get in the way of making the sale.
We’ll also get into the difference between helping someone make a decision and trying to convince them to buy — something I think is especially relevant in design-build.
If you own a remodeling company, sell professional services, or simply want to get better at having conversations about value and money, this should be a good one.
Join us LIVE tomorrow on LivLive.