Wick Buildings

09/08/2026

We're pumped to finally launch this. 🎙️

RATCHET-UP is a podcast about what it actually takes to grow - as a leader, a seller, an investor, and a company.

Not the polished, LinkedIn-quote version of leadership. The real stuff: hiring mistakes, failures, tough decisions, moments when people almost quit, and the calls that could have gone either way.

For years, I’ve had the same conversations with sales leaders, CEOs, investors, and recruiters about what separates the teams that keep growing from the ones that stall out.

Every guest on this show has been in the arena long enough to have some real scar tissue - and real lessons to share.

So, Wick Building's President, Allan Breidenbach turned those conversations into a podcast.

Here’s a look at the first four episodes:

🎙️ Jim Hartlieb, President & CEO of First Business Bank — hiring great salespeople and leaders, why it’s okay to be #2 in a long sales cycle, and how playing football at Iowa shaped his approach to preparation, resilience, and failure.

🎙️ Michael Carr, President & CEO of Naviant — navigating the biggest wave of technology change many leaders have faced and what it takes to turn a 40-year-old VAR into an AI-first consulting company.

🎙️ Steve Farsht, Co-Founder of Corazon Capital — 15+ years and hundreds of portfolio companies worth of lessons on growth, EQ, investing, and what he looks for in founders before writing a check.

🎙️ Tony Misura, Founder & CEO of The Misura Group — decades of experience recruiting executives in the building-products industry, why good people leave good companies, where compensation plans go wrong, and what “people before profits” really means.

New episodes are coming regularly on YouTube and wherever you get your podcasts.

Go find RATCHET-UP, hit like and subscribe, and let me know which conversation hits hardest.

Spotify: https://open.spotify.com/show/245ENylgpBZY1dB9IiVZ05
Apple: https://podcasts.apple.com/us/podcast/ratchet-up-with-allan-breidenbach/id6809825826
Amazon: https://music.amazon.com/podcasts/c5360365-262a-4072-8cc4-d93cd75a2a07/ratchet-up-with-allan-breidenbach
YouTube: https://www.youtube.com/channel/UC0i7nFPIJVc0J49TEoQ1P6A

09/07/2026

To those who take pride in a job well done, have a relaxing Labor Day!

09/03/2026

Lots of great conversations happening at Farm Progress! Stop by and see us!

Farm Progress Show
WNAX Radio 570
Wick Buildings

09/01/2026

Excited to be at Farm Progress! Swing by our booth and let's chat about your next building project! 👋

08/31/2026

“You can think outside the box. Dwayne helps you get the best build for you and your family."

The Kennys started with a Wick Buildings floor plan and worked with Dwayne Martin, owner of Martin Building Systems, to customize it into the retirement home they had envisioned.

See how a flexible post-frame design made it possible. https://hubs.li/Q04tXtj-0

08/28/2026

08/27/2026

Excited to be at the Minnesota State Fair! Swing by our booth and let's chat about your next building project! 👋

08/25/2026

This home features spacious residential living with two large porches and a versatile garage/party area. The garage accommodates vehicles, ATVs, and tractors, plus a golf simulator and a garage kitchen for entertaining.

Completed by Martin Building Systems in Brule, Nebraska.

08/24/2026

One beautiful lakefront shouse turned into two.

After building their dream retirement home with Martin Building Systems, the Kennys loved it so much that Jill's sister and her husband built a nearly identical version on the neighboring lot.

See how thoughtful design, a flexible floor plan, and a trusted local builder created two homes connected by family.

View the project story, photos, and testimonial video here: https://hubs.li/Q04tXqZd0

08/23/2026

👏🏻👏🏻👏🏻