Golden Artist Colors

Golden Artist Colors An employee owned company committed to creating the most innovative tools of color, line and texture. Golden Artist Colors, Inc.

manufactures artist quality materials including colors & mediums including Golden Artist Acrylics, Williamsburg Artist Oil Colors, QoR Artist Watercolors, and PanPastel Artist Pastels. The Custom Lab at GOLDEN also serves artists and organizations by formulating materials to fit their needs and purposes.

Every painting starts long before the first brushstroke.It starts with the colors, mediums, and materials that help brin...
08/27/2026

Every painting starts long before the first brushstroke.
It starts with the colors, mediums, and materials that help bring an idea to life.
For nearly three decades, Bill Hartman, our Director of Sales has worked behind the scenes to make that possible for artists around the world.
Since joining Golden Artist Colors in 1999, he helped expand our brands into more than 50 countries across every continent. But what motivated him wasn’t growth for growth’s sake. It was a genuine curiosity about artists: what they needed, what inspired them, and how we could better serve them through our retail partners.
His hope throughout his career was simple: that the work he did helped delight customers and support their creative journeys.
Today, as he retires, we’re celebrating a legacy measured not only in milestones and markets, but in studios stocked, ideas realized, and creative journeys supported around the world.
Thank you, Bill, for 27 years of dedication. Your impact reaches far beyond any map, living on in the hands of artists everywhere.

Sometimes paintings start with a sketch. Sometimes just an idea. And sometimes it's simply a color you can't stop thinki...
08/17/2026

Sometimes paintings start with a sketch. Sometimes just an idea. And sometimes it's simply a color you can't stop thinking about.

A soft lavender sky. The deep blue of a lake at dusk. The warm glow of sunlight across a wall.

Our Free Virtual Color Mixers give you a new way to explore those moments. By digitally sampling colors from photos, experimenting with mixtures, and building personalized palettes, you can discover color possibilities before the first brushstroke.

Think of it as a virtual color lab, designed to support creativity, spark experimentation, and help bring inspiration closer to the canvas.

Because the search for the perfect color can be just as rewarding as creating the artwork itself.

✨ Start today: https://goldenartistcolors.com/mixer-overview

August 12 is the deadline to apply for the 2027 The Golden Foundation residency season. Visit their website for more inf...
08/08/2026

August 12 is the deadline to apply for the 2027 The Golden Foundation residency season. Visit their website for more information and to apply. Linked in our bio, or comment APPLYNOW and we’ll DM the link to you.

08/04/2026

Tucked away in a mezzanine above the lab, in the heart of the GOLDEN factory, is a room few people ever see.

We call it the Retains Room.

Inside, boxes upon boxes upon boxes hold samples of paint from batches we've made over the years. How many samples? One for every batch from every product line across our fine art brands for the past seven years.

Each one is saved so we can monitor quality over time, testing samples at one, three, and seven years before making room on the shelves for new additions.

Some samples stay longer. Some are requested by museums and conservation scientists. And some, like this jar of Dioxazine Purple from 1985—the oldest retained sample in our collection—may just stay forever.

For more than four decades, it's quietly waited on a shelf, a reminder of our commitment to quality, consistency, and longevity.

Because making paint is only part of what we do. Standing behind it for decades is what makes us proud.

🎨 How many colors does it take to create a world of color?In the Just Paint article linked below, explore how a carefull...
07/22/2026

🎨 How many colors does it take to create a world of color?
In the Just Paint article linked below, explore how a carefully chosen palette of just six QoR Artist Watercolors can produce vibrant greens, oranges, violets, and even a rich chromatic black. Helpful if you're looking to simplify your supplies, build a travel palette, or strengthen your color-mixing skills.
🔗 Read more: https://justpaint.org/just-six-paints-the-almost-double-primary-approach-to-a-qor-color-wheel-2/

Last month we asked which flower palettes we should put together - daylily was a popular choice. Here's the selection of...
07/20/2026

Last month we asked which flower palettes we should put together - daylily was a popular choice. Here's the selection of QoR Artist Watercolors we'd use to paint this variety, as well as the painting Greg made using these colors. 🧡

Our Mixologist of the Month is Jonie from our Community Team - 22 years at GOLDEN. "This is the color of my beloved dog ...
07/15/2026

Our Mixologist of the Month is Jonie from our Community Team - 22 years at GOLDEN.

"This is the color of my beloved dog Lynus. The first time I set eyes on that red coat he was three days old! His gorgeous red face turned white over the 13 years I was blessed to be his Mamma!"

Using our Virtual Paint Mixers for oil and acrylic, you can mix the perfect palette for anything you'd like to paint, furry friends included. Get started: https://goldenartistcolors.com/mixer-overview

Last month we asked you which flowers looks we should steal. Peony was a top choice so Greg, one of our Materials & Appl...
07/13/2026

Last month we asked you which flowers looks we should steal. Peony was a top choice so Greg, one of our Materials & Application Specialists, painted this for you. Happy World Watercolor Month. 💐

This month we're diving into a world of vibrant color, endless creativity, and exciting techniques. Explore how QoR Arti...
07/10/2026

This month we're diving into a world of vibrant color, endless creativity, and exciting techniques. Explore how QoR Artist Watercolors can elevate every brushstroke and expand what's possible with watercolor. Visit our website to learn more: https://goldenartistcolors.com/inspiration/watercolors

07/03/2026

Inspiration is a lot like fireworks — unexpected, vibrant, and impossible to ignore. 🎆🎨 We hope your weekend is full of both!

Address

188 Bell Road
New Berlin, NY
13411

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm

Telephone

+16078476154

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