Southern Concepts Design & Build

10/16/2026

🏡 Something special is coming to downtown Raleigh.

Southern Concepts, a division of Hoeken Design Build, is getting ready to break ground on a custom home right in the heart of the city. From the lot to the skyline, this one is going to be something.

And the best part? This home could be yours.

Stay tuned: https://www.hoekendesignbuild.com/contact-us

10/16/2026

🏘️ Active in Cameron Park Historic District.

Southern Concepts, a division of Hoeken Design Build, are currently on the ground in one of Raleigh's most iconic neighborhoods, bringing both new projects and renovations to life.

Your project is next: https://www.hoekendesignbuild.com/contact-us

10/16/2026

🏡 Great homes don't happen by accident. They're built by the right people, with the right vision, and an unwavering commitment to craft.

Southern Concepts Design & Build, a division of Hoeken Design Build, and Greg Paul Builder are building something special across Raleigh and the Triangle.

Your project is next. https://www.hoekendesignbuild.com/contact-us

10/16/2026

One last weekend to step inside!

Today kicks off the final weekend of the 2026 Triangle Parade of Homes! Take a look inside The Whitaker, our featured custom home at Forrest Creek Estates in Hillsborough, NC, then come experience it for yourself.

Explore thoughtful design, quality craftsmanship, and the details that make this home truly special.

October 16–18 | 12–5 PM
1021 Shadyside Court, Hillsborough, NC

Free and open to the public. Don't miss your last chance to tour!

Home Builders Association of Raleigh-Wake County
Home Builders Association of Durham, Orange & Chatham Counties

10/16/2026

10/09/2026

07/16/2026

🏡 Some homes never go out of style.

This custom home in Five Points was built with lasting quality in mind, from the slate roof to the finish details throughout. Every choice was made to hold up over time, not just look good on move-in day.

Built by Southern Concepts Design Build with Greg Paul, a division of Hoeken Design Build.

07/08/2026

Historic bones. Thoughtfully renewed. 🏡

A classic black and white marble entry, custom built-ins, and a staircase that honors the character of this Cameron Park historic home.

Renovation done right.

Start your renovation: southernconceptsdb.com/contact-us

07/06/2026

Custom means keeping what matters. 🤍

This limestone basin was salvaged from the original house on the property. Same sink, new life.

By Southern Concepts with Greg Paul, a division of Hoeken Design Build.

Build yours: southernconceptsdb.com/contact-us

cc: WALTER Magazine

07/01/2026

Built for the way life actually happens. 🤍

Reclaimed barn beams, white oak floors, and a kitchen designed for long meals and good company. Every detail chosen with intention, nothing too precious to live in.

This is custom done right.

Southern Concepts Design Build with Greg Paul, a division of Hoeken Design Build.

Build yours: southernconceptsdb.com/contact-us

cc: WALTER Magazine