03/15/2023
Now hiring Digital Marketing Manager!
OVERALL RESPONSIBILITIES: To assist in the development, implementation, management, and tracking of the marketing and branding efforts of our companies (including the on-line stores) with a strategic vision and a creative work product using current and emerging technologies and work with internal and outsourced resources to achieve desired outcomes.
BASIC RESPONSIBILITIES:
Portray professionalism on behalf of our companies at all times
Work and communicate well with all employees, vendors, consultants, etc.
Meet/beat deadlines
Manage projects in an organized, well-documented manner
Be accountable and reliable
KEY TASKS AND RESPONSIBILITIES:
Assist with the creation of marketing pieces, email campaigns, brochures/flyers, etc.
Assist with marketing/email/etc. campaigns
Manage the development/optimization/maintenance of our social media presence to expand reach, create engagement, and drive traffic to our websites
Manage key metrics of products sold on our websites to ensure competitiveness
Manage Google keywords on a weekly basis
Manage marketing vendors
Manage consistency of branding
Create/maintain organized, easy-to-find electronic files
Track and report on the measures of the success of each marketing effort
Perform analysis of sales data to provide insight and recommendations to improve customer experience and dramatically improve sales
Review Google Ads on a weekly basis and make recommendations on improvements
Assist with documenting internal business processes
Assist with managing our web stores, Amazon, & Ebay
Assist with processing website orders
Administrative support of sales and marketing
Other duties as assigned
SKILLS & ATTRIBUTES:
Have excellent oral and written communication skills including proofreading
Be organized and detail-oriented
Have creative ideas
Have a POSITIVE ATTITUDE
Be able to thrive in a role that requires multitasking and has frequent interruptions
Possess a desire to meet deadlines
Have a “can do/will do” attitude
REQUIREMENTS:
Advanced skills in the Microsoft Office Suite-Outlook, Word, Publisher, Access, and Excel
Advanced proofreading skills
Advanced skills in Adobe Creative Cloud/Illustrator/related
Advanced SEO, Google analytics, and Google Ads experience
Experience with Facebook Business Manager and LinkedIn
This position on onsite full-time.