08/19/2026
Has your website traffic dipped? Are more bots than humans clicking on your ads?
You are spending a lot of time, money, and effort to drive prospective students to your website, virtual events, and social media, but did you know that you’re shutting the door on about 20% of them?
When your digital content isn’t accessible, prospective students can hit digital barriers they can’t get past. Around 21% of undergraduates report having a disability, which means 21% of them use the internet a little differently.
If you want high-quality traffic that converts, your website has to be easy to use, with little to no friction.
In this week’s blog, we’re breaking down how you can make digital accessibility a key part of your enrollment marketing. Discover how it helps expand your social media reach, increase conversions, improve discoverability, and protect your university’s reputation.
Read it now at https://captcoder.com/accessibility-enrollment-growth-strategy/